The Consumer Electronics Show (CES) in Las Vegas 2023 was a resounding success and ASUS is proud of its presence. We bring you the best. And once again, we bring amazing innovations to laptops.
This year, we not only released the most exciting Asus Laptops of 2023, but we also made five promises for the coming year.
1. Increased stability
Sustainability was another focus area for ASUS at Consumer Electronics Show CES 2023.
Sustainability is at the core of our identity. This is reflected in the words of ASUS President Johnny Shay, “We combine sustainability goals with business decisions to make a positive contribution to society and the environment through business.”
We help protect the environment at every level of our business. From the office to the manufacturing and supply chain, we work hard to make our offices more energy efficient and environmentally friendly. Our headquarters are built to LEED standards and we offer solar power at our main offices in Taiwan and the United States. We also support and facilitate electronic equipment recycling.
We are continuously expanding our environmental initiatives and, as a result, have developed ambitious Sustainable Development Goals for 2025 and beyond.
2. Professional Performance in an Everyday Laptop
In 2023, we will expand our laptop lineup with 12th Gen Intel® Core™ H-series (H45) 45W processors. Professional results for everyday use.
We will offer H-Series options across our entire core product line. Adding thin and light options means you can find these great processors in every Vivobook and Zenbook. We are proud to say that ASUS H45 offers the most comprehensive range of Gaming laptops. Especially in this ultraportable category.
H series processors are usually used in very powerful laptops. However, thanks to ASUS’ technological advancements, the more powerful Enthusiast H45 processor can be housed in a thinner and lighter chassis.
The latest 12th Gen Intel Core H-series processors deliver twice the performance of the previous generation U-series processors in their class. For example, the 12th Gen Intel Core i5 H45 processor provides twice the performance of Intel processors. Core i5 U15 Gen11
However, more processing power doesn’t mean less battery life. The difference in battery life between a professional H45 laptop and a similar P28 laptop in our testing is barely noticeable.
3. A Sterile Microbial-Free Experience
Public health issues have taught us a lot about hygiene and health in recent years. And many of us have developed new hygiene habits based on what we’ve learned.
At CES 2023, we announced ASUS Antimicrobial Guard and ASUS Antimicrobial Guard Plus technologies. Many ASUS laptops have an antimicrobial coating that prevents the growth of common bacteria such as E. coli and Staphylococcus aureus Antimicrobial Guard Plus. It also prevents viruses from multiplying by limiting your exposure to common viruses like H3N2, influenza, and even COVID-19.
With the help of this technology, a special silver ion coating is applied to the most sensitive parts of the laptop. This coating inhibits the growth of 99% of viruses and bacteria within 24 hours and we guarantee the effectiveness of the coating. Three-year antimicrobial guard
ASUS Antimicrobial Guard and Antimicrobial Guard Plus comply with the international standard ISO 22196 for protection against bacteria. Antimicrobial Guard Plus has also passed the ISO 21702 virus inactivation test.
4. Military Test Toughness
We want to help you make green choices when you trade in your old appliances for new ones. But we also try to make sure it doesn’t happen too often. One way to do this is to future-proof your laptop by offering plenty of performance with powerful components at every price point. Another way is to make our laptops tough and durable – strong enough to pass the tough test of the US military!
ASUS laptops are tested according to US military standard MIL-STD 810H with 12 test methods and 26 steps. These tests check the shock resistance of the device. High and low temperature, humidity, altitude, freezing and thawing, mechanical vibration, thermal shock, sunlight, mould, sand, dust and explosive atmosphere vibration.
Our commitment to providing the best products is reflected in the fact that ASUS laptops have passed the highest durability tests of any PC brand on the market. * When buying a new ASUS laptop, look for the certification sticker. MIL-STD 810H.
5. Movie-like visuals for everyone
Whether you use it for work, fun, or socializing with friends and family. Or just surf the web, you deserve the best possible experience with your laptop.
That’s why ASUS offers OLED panel options in all its available consumer laptops. From beginner modellers to creative professionals.
The OLED screen provides an amazing cinema experience. Whether you’re watching movies, online videos or playing games, you’ll experience vivid colours. Flicker-free and great contrast even in black.
Content creators and other creative professionals will appreciate the wide colour space with high accuracy of 100% DCI-P3 and 133% sRGB coverage. Our monitors are Pantone® certified for unmatched colour accuracy. Over a billion colours.
Content protection technology and content protection systems are essential for both TV OEMs and broadcasters since without it, studios won’t agree to license their content. Yet, deploying such technology may present significant financial and business challenges. All pay-TV operators want to reduce operating costs while preparing for a transition to more flexible cloud-based services.
Read more: Best Asus Laptops of 2023